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Epsilon's Consumer Data Enrichment

By: Epsilon

Enrich your first-party data for smarter marketing

Enrich your first-party customer files with impactful attributes from the #1 ranked consumer database in data accuracy, coverage and performance. By appending demographic, financial, behavioral, and life-stage insights, you can improve segmentation, modeling, and personalization to drive better business outcomes and higher marketing ROI. This data is for marketing purposes only, no credit related use cases are allowed.Get connector
Features Benefits

Features

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Top-ranked consumer database

With insights into 265 million U.S. consumers, Epsilon provides unparalleled coverage and breadth of consumer data.
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Real data from real people

All Epsilon data is based on verified individuals and can be activated across all channels. Our data includes name, address and vital data, as well as multiple identifiers on virtually every U.S. consumer.
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Privacy first

Privacy is core to Epsilon business operations, technology development and client engagement. Following privacy by design principles, Epsilon proactively prepares to meet changing legal requirements.

Benefits

Get a unified customer view

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Power better models

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Personalized messaging

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Smarter audience segmentation

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