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Modelling Deposit Price Elasticity: What Is It All About?

A price elasticity model enables the product team to set deposit rates with a sound understanding of the expected performance from the rate strategy

Understanding Overdraft Programs (Part 2): A New Approach to Overdraft

The pitch for overdraft alternatives.

Understanding Overdraft Programs (Part 1)

A conversation with David Pommerehn, Consumer Bankers Association (CBA)

Fishing for Deposits

What benefit delivers “bites” with prospects and customers?

FICO Introduces FICO Safe Driving Score 2.0

FICO and eDriving Release Latest Version of the FICO Safe Driving Score with Improved Ability to Predict Future Collisions and Offer Drivers Micro-Coaching After Every Trip

Precise, Multi-Lever Promotional Pricing for Deposits: How to Actually Make it Happen

“The Art of the Possible” in Promotional Pricing for Deposits: A Precise, Multi-Lever Approach

There are many possibilities for deposit promotions that provide multiple levers to deliver differentiated value for the customer and benefits for the bank.

Promotional Pricing for Deposits—One Size Does NOT Fit All

Modeling Deposit Price Elasticity: Where’s the Value?

What should you expect to gain from deposit price elasticity models and what can you do with them to maximize benefit to the business?

Modelling Deposit Price Elasticity: Challenges and Approach

Modelling Deposit Price Elasticity: What Data Do You Need?

Modeling Deposit Price Elasticity: What Is It All About?

More Scoring Myths: Closing Credit Cards

Recently I blogged about common FICO® Score myths. Here’s another widespread misconception: People believe that th...

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