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Survey: What Makes a Great Customer Experience?

A new FICO survey on customer experience found that 9 in 10 people globally believe that customer experience is as important as a bank’s products

Bank Primacy: Survey Reveals Secrets to Customer Loyalty

FICO's global survey finds that 90% of customers have a primary bank provider, but over a third would switch to get a better offer or customer experience

Next Best Actions / Next Best Offers – Four Pointers to Success

Next Best Actions / Next Best Offers balance the customer's interests and needs with your organization's business objectives, using mathematical optimization

Determining the Next Best Action to Grow Customer Relationships

Next best action strategies and technology balance growth and risk for banks, while advancing customer relationships

Understanding Overdraft Programs (Part 2): A New Approach to Overdraft

The pitch for overdraft alternatives.

Understanding Overdraft Programs (Part 1)

A conversation with David Pommerehn, Consumer Bankers Association (CBA)

Tracking Credit Risk in a Challenging Economy - South Africa

Using FICO Scores for account management can help lenders identify which borrowers have increased risk

Fishing for Deposits

What benefit delivers “bites” with prospects and customers?

Precise, Multi-Lever Promotional Pricing for Deposits: How to Actually Make it Happen

“The Art of the Possible” in Promotional Pricing for Deposits: A Precise, Multi-Lever Approach

There are many possibilities for deposit promotions that provide multiple levers to deliver differentiated value for the customer and benefits for the bank.

Promotional Pricing for Deposits—One Size Does NOT Fit All

Why Account Management Scores Matter – in Russia and Beyond

In this post, I will share analysis that shows why using account management scores in addition to account origination scores is important.

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